Institute of Sales Management (ISM) with Aston

Aston aims to enable the employer and individual to access choice and opportunity through education, guidance and support

Aston Recruitment and Training Ltd established 1987

Part of the RNN Group since 2011 

We are an education and training provider, meeting the needs of thousands of employers, adults and school leavers every year and contributing at the heart of our communities.

With an income of over £80m each year, the RNN Group includes three colleges of further and higher education and five training organisations. Through them we educate school leavers, undergraduates, employees and those re-joining the workforce.


ISM qualifications combine the practice and principles of sales management to offer universal relevance, whatever sector, organisation or country you work in. They are based on principles which set out the knowledge, skills and behaviours expected of competent sales professionals.

The ISM offers  professional and accredited sales qualifications approved by OFQUAL.  The programmes are designed to accommodate each and every potential sales person along their career path from the earliest stages through to when they are at true exponents of their craft.

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